Catch on the latest updates and insights about the Assemblr ecosystem, immersive technology, and EdTech industry—all in one site.
The world comes with cutting-edge, groundbreaking technology these days. Among the familiar or recently-emerging terms, you might have heard of immersive technology.
Lately, the word “immersive technology” has been the talk of the town and resonating among us. It’s also a special one for us as we’re diving deep into this one!
Taking the data circulated on the online world, by 2023, immersive technology will approximately bring revenue around 4.4 billion dollars worldwide. It proves that everyone, in different sectors, is trying to incorporate immersive technology for their business needs.
So now, back to the topic that we’ve been questioning about…
What is immersive technology? And what are the examples? Here’s us breaking them all down!
Immersive technology is a technology that levels up your reality by bringing digital technology, which can be in the form of digital or simulated world, into your real environment. That said, you will be immersed in the experiences by getting your senses awakened.
The digital world can be experienced in two different ways: either bring in the virtual content or world into your surroundings, or even turn your physical world into a virtual environment in a super interactive and stunning visual.
Immersive experiences will let you enjoy as if the objects are around you or you are around there. This will create an “illusion” that makes it borderless to distinguish the real and virtual worlds.
Have you ever seen 360-degree angle pictures or videos? This usually includes our whole from any available angles. That’s what 360 degree technology is. It’s actually the simplest and most basic immersive experience.
Nowadays, you can get 360-degree contents easily, simply by searching from the YouTube or create your own with 360-degree cameras sold. You’re gonna get the whole angle of a certain picture or video without losing any details.
You might think it’s the same with VR, but it’s still different. While 360 is usually filmed by ourselves, VR is mainly generated by computer graphics.
You can’t interact with pictures or videos, but if you elevate it with VR experiences, you can also make them feel as if they stand in the midst of the environment—allowing them to walk around and explore as well. This is another technology, called 360 VR.
Does the word “augmented reality” still sound strange to you? Well… have you ever heard of Snapchat or Instagram filters? Or probably the game Pokemon Go? They’re actually augmented reality (AR)!
AR overlays a virtual image or 3D object into reality, so you’re gonna feel as if the objects are around you—without having to “move” to a virtual world. And the best part is, you can interact with them as well.
One of the most common ways to access AR is through our daily hardware, which is mobile devices.
Currently, mobile devices are also equipped with AR softwares—like Apple with ARKit and Google with AR Core—so you can conveniently use them without any further devices.
Simply use any AR apps or web apps, scan your surroundings—or if you’re using marker-based AR, scan the marker; and you’re gonna see the content pop up in real life.
Another famous AR device is the AR headset, which you can wear to overlay an AR content around you realistically. Names like Microsoft HoloLens and Google Glass are two among the most famous ones in the game.
Just like AR, VR has also been the talk of the town for the past few years. However, VR serves you different experiences from AR. Instead of letting the virtual content be around you, you will be brought and moved to the virtual world.
You can jump into an imaginative environment and walk around there—even interacting with the surroundings and objects there—as if you are indeed around the environment.
As the field of VR technology continues to evolve, so does the need for skilled developers. If you're interested in building or enhancing VR experiences, consider becoming a Unity Certified VR Developer. This professional certification assesses and validates the critical skills needed to stay competitive in this rapidly expanding field.
Usually, VR content can be consumed using devices like headsets—the famous ones so far are Oculus Rift, Samsung Gear VR, Meta Quest, or even HTC Vive. These devices also come with hand-held controllers that will be used to navigate you along the journey and interact with the objects.
Another alternative to access VR content will be using a VR cardboard—which is far more reachable and cost-friendly.
You can stick your phone into the board, wear the cardboard, and enjoy the VR content available through your phone.
Mixed reality itself blends AR and VR elements into one. So in one point, you can still see your surroundings, but the virtual contents will be present around you in a super real experience. In addition, you can also interact with the objects. It’s
It’s not a total shut-out experience like what VR serves you—it’s even a little bit similar to AR, and that’s why people name it AR 2.0. Some of them also describe it as a holographic experience.
Different from usual headsets, MR headsets are also provided with cameras to track physical surroundings—along with additional features like gestures and voice recognition. It’s even more than possible to think that the future computers are now in the hands of MR headsets!
Some examples of MR headsets are Apple Vision Pro—which has been announced recently and ready to purchase on early 2024 and Oculus headset series. MR has been quite a phenomenon in many industries, especially in manufacturing, maintenance, learning, and repair.
Extended reality (XR) is more like the head of all existing immersive technologies—and also the ones that are currently still created. It’s a combination of AR, VR, and MR together.
Although it’s still relatively new, more than 60% of respondents of a research project in 2019 believe that it’s gonna be a thing in the next five years. Also, it’s predicted that XR will become a $160 billion market in the next five years as well.
Digital twins are virtual replicas that make use of VR, AR, and 3D graphics—complete with real-time data modeling of the real object.
Let’s say you want to monitor an oil machine virtually and have the data run as well. You can use these virtual replicas to see the visualizations and how you can manage your overall system.
You might not be there physically, but through the holographic visualizations, you can have a better understanding of what the machine goes through currently and fix the problems right where you are now.
One of the most famous examples is NASA, which already utilized digital twins to monitor and optimize their space satellites from the Earth.
To enliven your immersive technology, you will need platforms to facilitate your needs. All in all, the platforms should prioritize the ease of access and simplicity of use—and for those things, the whole Assemblr ecosystem can occupy those needs.
Assemblr has three immersive platforms to offer, which are Assemblr Studio, Assemblr EDU, and Assemblr Space. Assemblr Studio and Assemblr EDU are platforms to create 3D/AR contents by yourself—but the use case is kinda different. Assemblr Studio is only for general uses, and Assemblr EDU is specified for education.
Assemblr Space provides virtual spaces you can use for all your needs—be it for events, meeting, learning, working, doing business, or even simply hanging out with your friends.
You can use them all to create your own immersive contents—as simple as drag-and-drop! Let’s try Assemblr now, and get ready to unlock more potentials for your business and needs.
.jpg)
