A big event deserves a grand invitation. While printed invitations are everywhere, why not take it a step further with AR experiences?
Xiaomi Corporation is a Chinese multinational electronics company. Founded in April 2010, Xiaomi products are already distributed in more than 100 countries and regions globally, including its smartphones, mobile apps, laptops, home appliances, and many other products.
Upon the launch of their Redmi Note 10 5G series in Indonesia, Xiaomi planned to invite people to watch their virtual event. An invitation card can be a solution, but they wanted it to be out of the box. Attracting people needs an attractive idea.
We helped Xiaomi to create an AR-powered invitation for their virtual launching event. Using Assemblr or Instagram filter, people can scan the invitation card with their smartphones and watch the animated invitation come to life in front of them.